It's as simple as 1,2,3 (or even 4-4-2)
As the football season moves towards its climax, you will from time to time hear a manager or player say something like ‘at the end of the day, the numbers don’t lie, we simply haven’t got enough points’. Football is a simple game, the more points you score the higher up the league table you will be.
Some points totals are more significant than others:
Once you have amassed 12 points you lose the tag ‘worst ever Premiership side’ - that honour belongs to Derby who only managed 11 in a whole season. 41 points is the magic number to avoid relegation, and if you want to win the title you will need at least 75.
So here is something that strikes me as curious.
The original iPad shipped around 15 million units worldwide. That’s about the number of PCs shipped in the UK in the same period. iPad2 is expected to ship 35 million units world wide. In the time that iPad2 ships its 35 million units, unglamorous Nokia, despite an end of life operating system, will ship 150 million smart phones.
So why have so many businesses got iPad apps at the top of their digital strategy wish list?

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